Webinar: Mind the Gap – Conducting an Effective Marketing Audit to Build Your Team’s Success
Speakers: Silvia Coulter, Principal and Bruce Alltop, Senior Consultant at LawVision Group
Description: The head of marketing and business development is a much mis-understood role in many firms today. From simple lawyer “best” accolades to sophisticated sales strategy, the marketing and business development team is 24/7 and on their toes all the time. Why then, is there such a gap between this group of key business professionals and the legal professionals at many firms? We’ll talk about how to close the gap; focus on things that matter and get your team the credit they deserve.
- Learn about the biggest gaps and why they exist
- Hear how most partners view the department and how you can change the mindset
- Develop effective communications strategies with key leadership
- Beware the gaps on your own team; hire and retain only the best
Date: July 29, 2015
Time: 12 pm EST
To register for the program please click here.