LawVision INSIGHTS Blog

Archive for Business Development Category

Posted In: Business Development, Legal Sales

Leading Marketers Weigh in on Rethinking Law Firm Pitches and Proposals

During the pandemic, buyers of legal services not only increased the number of Requests for Proposals (RFPs) issued, but also deployed new technologies

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Posted In: Business Development, Strategic Planning, Uncategorized

Preparation for The New Year

I recall an interview with Alabama’s head football coach Nick Saban several years ago.  Minutes after winning the national championship game he stated:

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Posted In: Business Development, Legal Sales, Profitability

When Developing a Sales Process for Your Law Firm, Start with the Buyer’s Process

“We can go about selling in a systematic way because there are repeatable processes in both buying and selling.” This is an observation

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Posted In: Business Development, Legal Sales, Team Performance

When Chief Marketing Officers Are Called to Manage Sales

As LawVision’s Jim Cranston suggested in a recent article—Five reasons why a Sales professional at your law firm can work—firms continue to contemplate

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Posted In: Business Development, Legal Sales

Five reasons why a Sales professional at your law firm can work

The CFO called me and asked if we could schedule our initial meeting to discuss the project. I was surprised that he had

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Posted In: Business Development, Legal Sales, Strategic Planning

At the Expense of Marketing & Sales: Building a Better Budget

The most common six-word phrase in use at law firms? “What charge code do I use?” Perhaps I exaggerate to make a point.

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Posted In: Business Development, Legal Sales

Law Firm Sales: Preparing for Client and Prospect Meetings to Win

  Benjamin Franklin once said, “If you fail to plan, you are planning to fail.” These are words every lawyer planning prospective and

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Posted In: Business Development, Legal Sales

Law Firm Sales: What Else Matters When It Comes to Measuring Strategic Account Success?

Recent interviews with several firm leaders (business professionals and lawyers) unveil that when it comes to success metrics, especially for the key client

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Posted In: ALSP, Business Development, Legal Sales, Strategic Planning

Wait! Before You Measure Market Share, Are You Asking the Right Questions?

A reporter reached out wanting to know if, or how, one could measure the market share of different legal service providers. It appears

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Posted In: Business Development, Legal Sales

The Realities of Law Firm Sales and Business Development—Case Study #2

Steffan, a second-year equity partner in a global law firm, was working with us to up his business development game. When we began

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