Think about a time that you’ve reached out to a prospective client and received no response. There are many reasons voicemails and emails go unreturned.…
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A number of factors continue to transform the legal industry, including: a more sophisticated legal services buyer as experienced partners switch sides to corporate law…
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During the pandemic, buyers of legal services not only increased the number of Requests for Proposals (RFPs) issued, but also deployed new technologies to automate…
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Recent interviews with several firm leaders (business professionals and lawyers) unveil that when it comes to success metrics, especially for the key client teams (aka…
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By Steven M. Bell and Silvia L. Coulter As we discuss in detail in our upcoming book, SAM-Legal: From Key Clients to Strategic Accounts, business…
It’s budget season for law firms. Budgeting for marketing dollars, even in good times, can be an inexact science based on unclear assumptions. Given global…
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