Posted In: Business Development
Key Client ~ Keep Your Share of Wallet Before it’s Too Late
I was recently sitting at an airport bar grabbing a quick bite to eat and watching the New England Patriots while waiting for
LawVision INSIGHTS Blog
Archive for Business Development Category
Posted In: Business Development, Strategic Planning
Law Firm Alternative Fees: Revolution or Slog
This week, I came across this lead-in to an article in the New York Times on the alternative fee revolution in law firms.
Posted In: Business Development
Focus Efforts on the Right Firm Initiatives Using the Smart Work Matrix
I recently came across a powerful yet fairly simple tool called the Smart Work Matrix. It helps directors and CMOs in law firms
Posted In: Business Development
Are the firm’s partners selling at the right level?
I’m often amazed at how many attorneys believe that they are making great strides in selling their services. . .to someone who may
Posted In: Business Development
Law Firms’ Use of Pitchbooks for Business Development
“To Present, or not to Present. That is the question…” Pitchbooks have been an integral part of the business development effort at every
Posted In: Business Development
Legal Sales: Client Development and Landing the Big One
Fly fishing is a lot like selling legal services. On a recent fly-fishing trip to Montana as I patiently waited for a brown
Posted In: Assessments, Business Development
Law Firm Positioning – Consider the Wal-Mart, Apple or Ritz Carlton Approach
What can law firm marketers learn about market positioning from Wal-Mart, Ritz Carlton and Apple? You might be surprised. Most law firms struggle
Posted In: Business Development
Your Business Development Strategy: The “One-a-Day” Regiment
Want to ensure your future? An excellent business development strategy for any lawyer is what I call the “One-a-Day” regiment. Just like the
Posted In: Business Development
The Law Firm Marketing and Business Development Organization: It’s Not the Same Old Marketing Team Anymore
There is a clear upward trend confirming law firms are recognizing the need to centralize marketing and create a separate business development/sales function