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Archive for Business Development Category

Posted In: Business Development

Law Firm Business Development: Branding and Brochures Are Not The Answer

Law firms have a great opportunity to differentiate themselves from the competition.  However, I am struck by how few law firms have changed

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Posted In: Business Development

Client Service Means Making It Easy for Clients to Connect With You

Creating strong client experiences can be quite simple.  One way to do this is to be accessible.  If you’ve ever scrambled to find

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Posted In: Business Development

Business Development Success: Winning over clients who are already satisfied with current counsel

Recently, a client hired me to conduct a survey of general counsel in a defined local market.  The survey sought, among other things,

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Posted In: Business Development

Law Firm Business Development: “Dig Your Well Before You’re Thirsty”

Although Harvey Mackay’s bestselling book by the same name focuses on networking, I submit that each of us take the notion of “digging

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Posted In: Business Development

Turn One-Off Calls into Long-Term Client Relationships

Recently a client of mine called with a not-uncommon problem.  The conversation went something like this. I have several clients who call me

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Posted In: Business Development

Law Firm Business Development: With The Heat Comes Relief

It’s been unbelievablely hot across North America this summer, hasn’t it? Wait a minute. I think we say that every summer. Anyway, I

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Posted In: Business Development

3 Ways to Improve Your Email Outreach!

In discussing business development, I’m often asked, “how do I know if people are actually reading my emails?”  To me, the more appropriate

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Posted In: Business Development, Culture & Diversity

How do you add value? Take a lesson from the nation’s premiere negotiators

“Adding value” is an often stated quoted but rarely defined phrase used to describe that element added to a professional relationship that creates

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Posted In: Business Development, Culture & Diversity

Law Firm Leadership—Lessons from a Winning Team

I recently had the pleasure of hearing Boston Celtics President Rich Gotham speak to a group of law firm business development and sales

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Posted In: Business Development

Business Development for Lawyers: Take a Systematic Approach As You Develop The Art

To be successful at Business Development, much like developing any personal relationship, takes work. There really isn’t a lot of magic to it

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