LawVision INSIGHTS Blog

Author Archive : Steven Bell

Posted In: Business Development, Client Service, Law Firm Resilience, Leadership Support & Development, Research, Intelligence & Data Science, Strategic Planning

Be an Info Hero at Your Firm: How to Propel Your Career by Learning Basic Business Analysis

Law firms’ increasing focus on user experience creates a tremendous professional opportunity for law firm marketers and business developers. For a long time,

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Posted In: Business Development, Law Firm Resilience, Strategic Planning

Look to Firm Strategy for Guidance in Preparing Next Year’s Client Development Budget

It’s budget season – one of the toughest times for law firm client development leaders because they are asked to allocate a finite

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Posted In: Business Development, Law Firm Resilience, Strategic Planning

Three tips for CMOs who oversee both Marketing and Sales functions

Law firms are slowly but steadily adding client-facing business development and sales professionals to their ranks and very often placing them under the

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Posted In: Business Development, Law Firm Resilience, Strategic Planning, Uncategorized

The Golden Rule of New Client Acquisition

To protect existing revenue streams, successful law firms invest heavily in client service, satisfaction, and relationships. But what about future revenue streams (aka

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Posted In: Business Development, Law Firm Resilience, Leadership Support & Development, Legal Sales, Uncategorized

How Law Firm Leaders Help Their Teams Ring the Cash Register

As soon as a new lawyer joins a law firm, they get wind of the fact that acquiring new clients and finding new

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Posted In: Uncategorized

Once Again, Law Firms Are Considering Sales Forces as a Way to Address Revenue Shortfalls

Demand for legal services is materially down after a few extremely flush years, according to a recent “state of the legal marketplace” presentation

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Posted In: Business Development, Legal Sales

Leading Marketers Weigh in on Rethinking Law Firm Pitches and Proposals

During the pandemic, buyers of legal services not only increased the number of Requests for Proposals (RFPs) issued, but also deployed new technologies

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Posted In: Business Development, Legal Sales, Profitability

When Developing a Sales Process for Your Law Firm, Start with the Buyer’s Process

“We can go about selling in a systematic way because there are repeatable processes in both buying and selling.” This is an observation

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Posted In: Business Development, Legal Sales, Team Performance

When Chief Marketing Officers Are Called to Manage Sales

As LawVision’s Jim Cranston suggested in a recent article—Five reasons why a Sales professional at your law firm can work—firms continue to contemplate

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Posted In: Business Development, Legal Sales, Strategic Planning

At the Expense of Marketing & Sales: Building a Better Budget

The most common six-word phrase in use at law firms? “What charge code do I use?” Perhaps I exaggerate to make a point.

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