Want to compete more effectively—and more sustainably? Then it’s time to align your business development efforts with how your clients actually think: by industry.
Formation of industry teams is a major undertaking that starts with understanding the firm’s strategy, deciding at the highest levels to undertake such a program, communicating clearly and consistently within the firm and to the external marketplace, generating collaboration practice areas, integrating staff and infrastructure resources, and more.
It’s a huge job, and that’s where LawVision comes in. Our Sales & Growth principals ave significant experience helping law firms advance from practice-group-centric approaches to the market, to approaches that are based on how buyers understand the world and acquire legal services – industry orientation.
Recent LawVision assignments in this area include:
- Defining priority sectors and aligning them with client demand
- Engineering and rolling out firmwide industry programs
- Identifying key client expansion opportunities and promising new prospects
- Training and coaching sector team leaders
- Tracking and reporting progress using practical, sustainable metrics
For more detailed information about how we can help your firm create and launch Industry Teams, please phone or e-mail us for a conversation, or ask us for an information sheet.