Coaching Advantage® is for firms that are committed to an in-house coaching capability. Coaching Advantage® prepares marketing and business development staff professionals to be efficient and effective at getting lawyers “out there” to drive sales and service success.
A two-day program offered in partnership with the Legal Sales and Service Organization (LSSO), this highly acclaimed program gives you not only advanced training in lawyer coaching but also a Master Coaching Certificate—a credential that positions staff business professionals as strategic contributors inside the firm and across the industry.
With Coaching Advantage®, senior BD professionals learn to:
- Build trust with lawyer-coachees and set clear expectations
- Use planning tools and templates that work in the real world
- Run effective coaching meetings—and know when to walk away
- Deal with common coaching blockers like time constraints, resistance, and inaction
- Create a repeatable coaching rhythm with real accountability
For more detailed information about Coaching Advantage® format, price, or other particulars, please phone or e-mail us for a conversation, or ask us for an information sheet.